About

Bikini is a rather unusual creative company.

We are a results driven creative firm specialising in digital brand strategy, brand rejuvenation and new brand development.

Essentially, we’re all about brand driven innovation.

Bikini was founded in 2004 as an alternative to traditional creative and marketing services agencies. Our aim was to build a creatively driven, non hierarchical company with a strong emphasis on digital technology and the internet. We wanted to develop a company that was truly relevant to the rapidly changing needs of business in the 21st century.

So rather than selling the same old disparate execution based services, we instead focused on a flexible, integrated, ideas based, solution neutral approach – an adaptive brand marketing approach.

What we feel makes us truly unique is our ability to think differently. We develop creative business strategies unlike anyone else, then deliver that in highly relevant and meaningful ways that truly connects with audiences in the real world.

Ultimately we work with businesses to maximise their potential by leveraging creative thinking, promoting innovation and building enduring brands that are highly relevant and motivating to consumers, are radically differentiated from competitors, and that secure long term revenue and substantially increase the value of the business.

How we work

We work closely with an exclusive group of clients on both new and under-performing businesses. Our single minded aim is to help them realise their true potential and transform themselves into the leaders in their industries. We help build businesses that other businesses want to imitate.

We tend to work with people who have an entrepreneurial mind set, who have a strong desire to make a difference, transform their businesses and achieve audacious goals.

We have successfully achieved these aims repeatedly for a number of businesses in quite diverse industries, including fashion, arts, infrastructure, fmcg, technology, service, retail, et. al.

We can do this by a unique process delivering strategy through creativity, a holistic ideas and innovation culture and a can do attitude. And, like Google, we too believe great isn’t good enough.

For more information on our approach »
For an outline of our more traditional services »